Scents, as we have all experienced, can act as time capsules when our brains associate one with a particular memory or emotion and store the linkage indefinitely. They also have a mood-boosting power—and nothing feels quite as transformative as wearing a new fragrance. Whether you are drawn to the refreshingly citrusy smells, a classic vanilla, or something a little more niche, this season’s release has something for everyone. So reach for a new perfume this July, and be sure to fill up on some good memories to be stowed away. Below, explore our guide to all the new perfumes in July for—any kind of mood, for every type of woman.
La Collection Privée Dior Paradise
Created by Francis Kurkdjian, Christian Dior La Collection Privee introduces the scent of the summer with Dior Paradise—sunshine in a bottle. This perfume is an ode to the French designer’s creative retreat in the South of France at la Colle Noire, where he spent hours drawing, surrounded by hectares of fragrant flowers. The Dior Paradise is a radiant and woody concoction comprising whispers of citrus, almond accord and tonka bean, with fresh woody accord.
From RM1,000 | SHOP NOW
Amour Céleste
This opulent and romantic fragrance—crafted to celebrate Qixi Festival, otherwise known as Chinese Valentine’s Day—opens with bergamot, unfurling into a garden of silky jasmine and osmanthus, complete with the softness of rose. The scent fills up a gorgeous midnight blue glass bottle embellished with golden and blue stars, accented with embroidered glass beads and swooping floral motifs.
RM4,370 | SHOP NOW
Coach Cherry
Coach Cherry is a celebration of New York City, capturing its vibrant and energetic persona. This rework on the brand’s iconic Cherry charm balances the luscious burst of dark cherry and mandarin, with a dash of radiant pink pepper. The bottle’s design is already tempting enough to warrant the purchase. Adorned with the house’s iconic Horse and Carriage logo, and finished in a deep red hue with a gold cherry charm, the delicate packaging features a red turnlock cap.
From RM300 | SHOP NOW
FUGAZZI Pomegranoudh
This one’s perfect for those looking to stand out—in an effortlessly cool way. Mingled with bergamot and red fruits, the formula calls on the tartness of pomegranate and the richness of oudh, with lingering hints of vanilla and musk. Containing long-lasting notes that will transition seamlessly from day to night, Pomegranoudh bottles quiet confidence, sensuality, and effortless sophistication.
RM1,080 | SHOP NOW
Valentino Vendetta Donna
This sultry perfume opens with a vibrant red orange nectar accord—juicy, syrupy, and with an edge of salt. After settling on the skin, the red liquid reveals sandalwood and white florals, which unfolds into a creamy woodiness. A defining fragrance for the unapologetically bold.
COCO MADEMOISELLE CRUSH ABSOLU
COCO MADEMOISELLE CRUSH ABSOLU is a radiant celebration of new beginnings. Beneath the fruity notes of grapefruit and lychee lie a refreshingly earthy scent of patchouli. It’s warm and comforting, with complimenting notes of vetiver and vanilla. Let this scent mark the start of a new chapter in your journey.
Ferragamo Fiamma Assoluta
Made with over 80% of biodegradable ingredients, this latest addition to the Fiamma family—created by Maximilian Davis—is a vibrant and fierce blend. The fragrance opens with strong notes of bergamot and mandarin, which is then mellowed out with orange flower, jasmine sambac, and peony blossom. Embodying warmth and confidence, the bronze bottle is fully refillable while championing sophistication and simplicity.
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