
Every great story begins with a chance. Fred Samuel believed life wasn’t about waiting around for luck, but about having the courage to go after it. He took risks, reimagined what jewellery could be—modern, joyful and effortless—and built a legacy that still shines today.
That same spirit runs through the Chance Infinie collection. Its signature motif, a sleek figure eight, nods both to infinity and to the lucky number that shaped Samuel’s own story. Its emblematic motif, shaped as an elegant figure eight, recalls both infinity and the lucky number that marked Samuel’s own story. Each curve suggests the choices we make, the paths we follow, and the confidence it takes to step into the unknown.


Across nine new creations in jewellery and high jewellery, the motif is reinterpreted with softer, more feminine lines, infused with the radiant optimism that earned Samuel the title of “The Sunshine Jeweller.” For 2025, it evolves into a bow, its ribbon ends delicately untied to evoke freedom, movement, and life’s natural flow. Worn close to the skin, the design becomes a companion for fresh starts and lasting bonds.


At the heart of each piece lies a pear-shaped diamond, catching the light with natural radiance. Three new high jewellery designs—a necklace, ring and earrings in white gold with diamond pavé in fluid silhouettes, delicate tassels that brush against the skin. There are also three everyday jewels in pink or white gold—a ring, necklace, and earrings that channel the same spirit. Here’s where it gets creative: the Chance Infinie earrings can be worn in two ways—styled as an elegant “8” or turned to reveal the infinity sign—so you can choose the look that speaks to you.
With Chance Infinie, Maison FRED celebrates women’s strength and vitality. These jewels are talismans of action and choice—reminders that happiness comes not from waiting, but from the chances we dare to take.
Discover the novelties at FRED, The Exchange TRX, or visit fred.com
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