Could there be room for one more brand in the over-saturated celebrity skincare market?
In an Instagram photo posted by Lady Gaga on June 8, the multi-hyphenated musician and actress inadvertently made a case for her own skin-treating beauty brand by sharing an image of her flawless visage with her 55.2 million followers.
In Gaga’s most recent no-makeup selfie, any Little Monster would know that the 37-year-old is never one away from showing off her nude complexion, the Oscar and Grammy award winner took to social media to promote the expansion of her makeup line, Haus Labs, into England.
Lounging on her bed—clearly after Gaga completed her evening skincare ritual—the star looked naturally radiant in a pink sweatshirt, her platinum tresses spilling out onto her pillow.
“I’ve always been so inspired by beauty and fashion from the UK, and how bold and innovative it is,” Gaga wrote in the post.
“I started Haus Labs as a company that is also bold and innovative in its artistry and formulas, combining beautiful colours with skin-loving ingredients that make our makeup good for your skin!”
Gaga’s Haus Labs is rooted in the ethos of “supercharged clean artistry makeup powered by innovation,” and it’s clear to see by her glowing, lit-from-within complexion that her product line is working its magic.
For those who are used to seeing Gaga in her sensational red-carpet looks and avant-garde beauty moments, this refreshingly candid post is making it apparent that Gaga needs to drop her beauty regime if she won’t indulge us with a skincare brand so we can emulate her clear complexion.
We have a major case of skin envy, and Gaga has the remedy to cure us.
This story first appeared on GRAZIA International.