What do Martell and Chinese actor Eddie Peng have in common? A great desire for self-improvement and growth. It comes to no surprise then, that Peng was recently appointed as the new spokesperson for Martell Noblige, the house’s youth-forward cognac.
Soar Beyond the Expected
In celebration of Peng’s new appointment as Martell Noblige’s spokesperson, the cognac house has released a short film in which the actor stars. The short film shows Peng—and many other iterations of him—overcoming obstacles to soar to new heights by ignoring the naysayers and detractors. The multiple depictions of him are the “obstacles” that he faces in his career and life, implying that most times, we are our own biggest hindrance to success.
This short film is, in fact, no different to Peng’s real-life persona. He is not only one of the most good looking actors out there, but also the most hardworking. Peng is constantly perfecting his acting skills by taking on diverse roles, and his zest for life spurs him to embrace the unknown.
New Look, Same Exceptional Taste
Martell introduces a new, more sophisticated bottle design for the Noblige. The symbolic swift, a representation of soaring to new heights, is carved onto the glass bottle and featured on the metallic wrap in an abstract, monogrammed style on the neck of the bottle.
But rest assured—the cognac within is still the same as you know it. Composed with no less than 100 eaux-de-vie from four main terroirs in the Cognac region of France, Martell Noblige is a delicate and superb cognac with tasting notes of pear and prune, hints of vanilla pod and caramelised grape, as well as a woody character with notes of myrrh, cedar, and fine-grained oak.
But don’t take our word for it—the Martell Noblige cognac is best experienced in the flesh and on the tongue. Purchase your new-edition Martell Noblige bottle by clicking the link below.
While waiting for your new bottle to arrive, watch the short film featuring Eddie Peng in its entirety below:
Discover more about the Martell Noblige and Eddie Peng campaign here.
This article is in partnership with Martell.