Some collaborations seem destined from the start, and the Tiffany Titan collection launched by Tiffany & Co. and creative force Pharrell Williams is one definitely written in the stars. Or the depths. Drawing inspiration from Poseidon’s trident, this line reflects not only Tiffany & Co.’s deep connection to the ocean through its conservation efforts but also Pharrell’s own connection to Neptune, the God of the Sea, through his music group the Neptunes. Together, these elements blend into a collection that marries mythology, conservation, and creativity.
The collection transforms the mythological symbol into designs that speak to individual power and fearless expression. It brings together contrasting elements, marrying the sharp spikes of the trident motif with curved links, creating a dialogue between tension and harmony.
“The Tiffany Titan collection defies the norms of jewellery design, balancing Pharrell’s unique style with Tiffany’s inventive craftsmanship,” says Alexandre Arnault, Executive Vice President at Tiffany & Co. “It represents a balance of Pharrell’s creative vision with Tiffany & Co.’s inventive craftsmanship.
“Each piece embodies Pharrell’s distinct style and unique point of view.”
The line features a range of necklaces, earrings, bracelets, and rings, offered in 18k yellow gold or titanium, and studded with reverse-set diamonds for added brilliance. The unexpected design twists, from the use of titanium to the pavilion-exposing diamond settings, challenge traditional jewellery norms, making a daring statement.
The collection also reflects Pharrell’s personal journey.
“I’m inspired by the water, and the name of this collection, ‘Titan’, draws on Poseidon, ruler of the sea, and King of Atlantis,” he says. “Atlantis also happens to be the name of my community growing up in Virginia Beach.”
Yes, from its bold designs to its technical precision, the Tiffany Titan by Pharrell Williams collection is a testament to the union of two creative minds; a blend of mythological and personal narratives. The collection speaks to those who embrace their individuality, offering jewellery that both dazzles the eye and tells a compelling story. With its fearless style, is set to carve its own path in the world of luxury jewellery.
And what would Tiffany & Co. be without a spangly launch party? See all the party pics from last night’s event held at the Tiffany & Co. flagship boutique, Landmark, on Madison Ave in New York City.
This story originally appeared on GRAZIA International.